What is the FIFA Coins financial opportunity?EA estimates that the worldwide market for sport video games is over $11 billion with $7 billion on games console and PC, while the market for cellular is around $ 4.3 billion. For view, EA's complete bookings are expected to reach $6.1 billion in fiscal 2021 (which ends in March), which means the opportunity to gain more market share in sport is a significant development opportunity.
What is more, spending sports is growing faster than other game forms with mobile sports growing at a compound annual rate of 24% during the last four decades. EA's aim to attain 500 million gamers and audiences should not be surprising. The market for interactive entertainment has been rising since day one. New technologies and methods to play games such as cloud-based subscription providers and mobile platforms have only expanded the audience throughout the last decade and will continue to do so.
The organization is now firing on all cylinders with The Sims and Apex Legends also showing steady growth in bookings. The recent acquisitions and new games in the pipeline provide this industry leader with plenty of catalysts during the upcoming few decades.
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